Posts Tagged ‘cross brand promotion

28
Aug

out of office auto reply;

I am going on just the tiniest and shortest of jaunts. I will be heading out to Seattle, to the dork Mecca that is Penny Arcade Expo. My thumbs while quickly tire due to numerous games of Mario Kart, battling on the DS. But the pain will subside because I hope to consume margaritas as big as my face. A fishbowl goblet of tequila and amazingness.

In my departure there will be some guest posters. Schultz will be taking over. No idea if I will be able to duck in and check in on things. I probably should take some time away. I tend to fuss over this like some deranged stage mother. And I don’t want to be one of those Dina Lohan’s spray tanning a sobbing five year old who is ruining her hooker makeup.

As much as I adore the Chiefs, this would make me love them even more;

Good luck in Everett, boyos.
Leave me comments.

21
Aug

oh hey my babies…

You ready for potential content? According to today’s newspaper Curtis Kelner is going to get schooled. Kelner would have been potentially been on the chopping block as one of the overagers who needed to go. Instead he will be attending college, school name not disclosed. Kelner was a great addition last season. I loved his left winger style, he is effective and skates gorgeously. Plus he was lovely on my eyes. He always knew when it was appropriate to drop gloves. Kels, it was nice knowing you.

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Where does this leave us? The Chiefs will have 18 of 24 players returning. I think I covered our dearly departed, but allow me to name them again in case your forgot; Chris Bruton, David Rutherford and Judd Blackwater. Our wildcards are Justin Falk and Justin McCrae. Falk potentially going by way of the Wild and possibly McCrae joining the Hurricanes. There is a chance for Drayson Bowman to depart as well, but I really think he wants more season to just slaughter in the W before playing with the big Hurricane boys. Kevin Armstrong was traded to the Prince George Cougars and Jace Coyle went to the Medicine Hat Tigers.

Tomorrow the Chiefs will be practicing which I will probably be dropping in on. I will be taking notes. Eying the fellas. It’s what I do. Also, the Red and White scrimmage will take place Sunday at one pm at the Arena. It is free, it is hockey. Sign. Me. Up.

Let’s do a Get In the Box link roundup;

[] In no fucking shit news; hockey players are aggressive. Link via Jez.
[] And if you haven’t gotten friendly with my boys over at He Score He Shoot do ittttt. They put on a classy podcast. That is all kinds of amazing, it has production values. Plus I got Moose to sing Morris Day and the Time.
[] Jared of London has a plan. An epic plan. He wants to get the band together, as it were.
[] Q-girl gives a rundown on the terrifying boys of the Q.
[] Lori over at My Three Favorite things critiques the Alyssa Milano NHL Merch. It’s dead on and hysterical. Tim Gunn would approve. Who wants a 60 dollar maternity looking NHL tank top? Not this buttercup.

15
Aug

Hottie Hockey Dreamy Team: Complete

hhdt

The team is complete. It was a long battle (8 weeks) because Schultz and I are dreadful at math. But I like to think of that as just foreplay or adding to the suspense. I know some of you were furious as who we picked as well as some of the winners. In the event we do this again it will be shorter, more efficient and sastisfying. That’s what she said.

After the jump a rundown of the fellas… Continue reading ‘Hottie Hockey Dreamy Team: Complete’

13
Aug

shennanigans afoot!

<a href=”http://www.coveritlive.com/index2.php?option=com_altcaster&task=viewaltcast&altcast_code=0bf05246b7″>Wrap and Schultzie Watch the Olympics. With Stiff Drinks.</a>

Launching at 945pm pacific time.

Edit: Fuck the cover it live code. I will fix it. Or just go over to Schultz’ page.

Does this work? http://www.coveritlive.com/index.php?option=com_altcaster&task=playaltcast&altcast_code=0bf05246b7

11
Aug

from the desk of Joan Holloway.

Kittens, at the end of the month I will taking a mini vacation. While I am gone for the three days I will have Schultzie blogsit for me. And this is your chance, my lovelies to post while I am gone. Roshacla talked about perhaps writing some fanfic just for a laugh. So you want to write something to be posted here? I ask that it be somewhat hockey related. But who am I to judge? I have covered Project Runway among things…Have some sort of plan/idea/outline and email it to me [wraparoundcurlATgmailDOTcom] by the 25th so I can coordinate when it will be posted. If you wanted me to proof the post and give notes, please finish it before the 25th. Otherwise everything goes up as is.

I will be away the 29-31 at PAX which will be a weekend of epic geekiness.

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“Unlike most girls I know, I succumb to male pressure only when I can get pleasure out of it. The boys around the office tend to feel a little threatened by that. “
-J. Holloway

08
Aug

“do you have ‘I just called to say I love you’?”

There are a million ways to be cruel, and I’d probably walk 500 miles even though there are fifty ways to leave a lover. Since everyone is going all John Cusack a la High Fidelity on it. I give you my Top Five Ways I Would Fix the NHL;

1. Two Words: Family sections. I propose designated family sections (with a lower ticket prices). I prefer to sit with the more fanatical fans. At times, I am known to curse loudly. I am sorry. Things happen and the only response I can muster is “goddammitsonofabitchassholemotherfucker.” Parents glare because you cursed in front of their 10 year old son who they (probably) bought a Lil Wayne CD for. This would also move the mascot to a better area (keeping them out of my line of sight) and it can be good for promotions. Pizza Hut can go crazy and hand out coupons or something. Whatever. Quarantine the cheer sticks to one area, less headaches. I am not saying all children need to be moved because I have been around parents who didn’t care that I shoot my mouth off because they do as well. But, let’s try an create a family environment with the right people who would come to hockey on a regular basis.

2. Embrace non-traditional merchandise. What do I mean by this? Your merch is boring. Spice it up. Which does not mean making it pink. Ditch that. Some of my favorite shirts aren’t official NHL shirts. Such as the Ovechkin as Che or things in the Melt Your Face Off store. I didn’t like the WHL merch, so I made my own. Have the designers on Project Runway come up with some new hoodies or something with iPod pockets. Team up for cross brand promotions with colleges. Do I have to think of everything? Also, drop the price on some of the merchandise. Which brings me to number three…

3. Volume, not mark up. You have the power to push back and change prices with vendors. I have dealt with vendor contracts before and know you are expected to move X number of cases over Y amount of time in order to get Z dollars. But, the vendors can be negotiated with. I am a believer in lowering the price to move more units. I can go to 7/11 and get nachos and a giant soda (as described by Winona Ryder in Reality Bites) for what, three bucks? Now, at a hockey game nachos run about six bucks and a soda is going to at least be three bucks. I know the economy sucks, blah blah blah. But Costco can make it work. Why can’t you? Start shaving prices, I imagine it would have a positive effect.

4. Make players more visible. I want to see more of the players, but not just the usuals either. I’d pay big money to see someone like Derek Boogaard on Live With Regis and Kelly when Jack Hanna comes out with like some python. Then we can all coo when he brings out the baby albino tiger with birth defects for Boogie to hold. I’d pay even bigger money to see the Sedins play Rock Band with Conan O’Brien. It would be a ginger explosion of sheer awesome. I miss the old NHL commercials that showed the personality of the players. I am tired of the interviews with the same questions and answers. Let’s change it up.

5. Court and love the bloggers. Not to get all Leitchian with the royal “we”. But…we do make a difference. We can make a dent in how the league is perceived. Yeah, that is a double-edged sword and whatnot. But we do this out of sheer love and joy and a lot of us make no money off of this. I am ferocious at self promotion, but my greater goal in the promotion is spreading the love of my little WHL team. I even made a few adoption badges for people to put on their site. You see what I did there? My point is, that even if you don’t care about a team a blog can make you sit up and pay attention. I really never thought about the Sabres until I read Dani’s blog. I was rather oblivious to the goings on of the Leafs until I stumbled upon numerous blogs written by talented people. The blogs are a community full of fiercely loyal cats, take us out for dinner every here and again.

Runner up/honorable mention: I call for the heads of the assholes who show up after the first period and leave before the end of the third. We don’t want your kind here. Every time someone shows up late for hockey (I let weather and children related lateness slide), I fight the urge to tar and quarter them in a public square.

A Cosby Crosby Sweatahhh!

05
Aug

Not about hockey;

So tomorrow night I will be liveblogging Project Runway with the ever fabulous Dani of Sabre Kallisions. Hilarity will most likely ensue. Feel free to drop in and we can talk about how much Blayne needs to stop trying to make girlicious happen.

The madness starts at 9 pm eastern time.

Thanks kittens.

01
Aug

Hottie Hockey Dreamy Team: Center of Your Attention Final and Righties Who Still Rile You Up

hottie hockey dreamy team

Ladies, we are nearing the end. Thanks for hanging on. We have made it even easier to vote! After the jump, find the technology we should have used agesssss ago.

Continue reading ‘Hottie Hockey Dreamy Team: Center of Your Attention Final and Righties Who Still Rile You Up’

30
Jul

the pretty pretty netminder

My pretty pretty goalie has been doing lovely at camp. It’s going to be stiff competition for Team Canada goalie (oh wassup Pickard, Sexsmith and Allen..). But I am confident Toka will fill that slot. However, the ever witty Q Girl sent me a message today:

your boy was just on TV (sportscentre) being interviewed about the team canada jr camp and he had a hickie. either that or he took a stick to the neck, but it was probably a hickie. he has only been in ottawa since saturday and he has already found a skank to nibble on his neck….unless he has been making out with someone else from team red, in which case i say carry on.

And then there was video..

neck wound

LOOK AT HIS NECK! Who did that?! It wasn’t me because I leave love bites where they cannot be seen. I would have at least at the decency to let him borrow some coverup so he would look his best for the media. Btw, I love his new haircut. The faux hawk is tres adorable.

On a more serious note relating to Dustin, he was delayed getting to camp due to the passing of his grandfather. Article here, last item Q-Girl also sent me that link. The Tokarski’s are a family of goaltenders, it’s in the blood. You can read more about the line here.

Nathan over at The World of Junior Hockey has been keeping lovely tabs on the Canada camp action.

28
Jul

“do you like hockey and blow jobs?”*

“I like the girl parts of being a girl. I can enjoy cross-stitching and cock-sucking. And I can express my own opinions without being labeled a bad feminist. And I, nor anyone else, should ever have to apologize for any of it.”

-Tracie Egan

Can we have a time out for a second? Actually, it’s going to be longer than a second because if you have been here before you know when I am on a roll, no one is getting out of here in a timely manner. So just sit back and let me have my say (which might be laced with expletives and violent diction).

Just what in the fuck is your damage? Have we not already established the fact that women hold equal rights? I know it took a bit for us to get suffrage, but hey we did it (faster than Switzerland!). I think it’s pretty awesome I can get prescription for birth control and it’s no big deal if my ankles or wrists are seen by the fellas.

Perhaps I need to back up a second and explain. Lately, the go-to summer hockey blog topic has been about female hockey fans and their position in a greater sense. Well, it never really is about a woman’s role, it melts into an argument about that. See; HERE, HERE and HERE. Now, I absolutely adore these ladies for articulating their feelings about hockey. I am however, upset at these fucking slack jawed junk slut commenters. Would you please go back to your caves? Clearly you have not caught up with the evolution of the rest of humankind.

You see, I didn’t wanna flog this topic some more. But I think I have to since there are some who just do not get it. Us ladies are fully aware of the male fandom. We absolutely know we are outnumbered when it comes to sitting at the rink for a game. And that goes for most sports. We are moreso aware of the gender ratio when it comes to writing about hockey. I am certain almost every female who has started a hockey blog, had that moment of hesitation; wondering how she would be perceived by male readers and if she would be taken seriously. But then said “well fuck it” and just went for it.

Every once in a while, the trolls come up. They crawl out of the woodwork and snarl “girls can’t write about hockey” or “she needs to get back to the kitchen.” Clearly, these men never want to touch a female let alone ever have their dick sucked. Kittens, this isn’t 1950. I don’t have to starch your shirts and you don’t have to work in a coal mine, you dig? Now, I know you will want to start calling me names and bandy about the word “feminist” and you are most welcome to say this. But I will not accept any four or five letter name calling, savvy?

Your grudge against the ladies at hockey games is not cute. I am not saying men should be condescendingly sweet with the door holding and such. Because I can do things on my own, like open pickle jars and all that and I don’t expect to have some cabana boy at my beck and call (oh but a girl can dream…). But, can you please not be a fucking prick to us? Seriously, you wonder why Lorena Bobbit got chop happy with the scissors? If anyone ever questioned my motives for being at a hockey game, I’d be grabbing the nearest shiny, metal object.

So let’s just put an end to the rampant douchebaggery. Guys, this is where you go apologize to the women you spoke ill of and ask them if they would like to go out for wings and some beer; where you can talk about something else, like the instigator rule or whether or not Sean Avery should be loved or hated.

You pissed off a lot of down ass lady hockey fans. Because I would bet these dames wear teams colors every time; better yet have a sweater with the name on the back. I imagine they hate the pink jerseys with every fiber of their being. They probably don’t even text during the game, unless it’s after a goal is scored to keep a friend who is stuck at work updated. They most likely enjoy dollar hot dog nights and the soft pretzels with scalding hot chemical cheese and are mad that a bottle of water is 3 dollars.

This topic needs to be retired because it becomes an attack on character and personal beliefs with absolutely nothing being accomplished. This subject really is the NHL’s abortion argument. It’s a conversation that is hard to get many people to approach calmly and rationally. People just walk away pissed off, getting nowhere. So, let’s put the knives away and discuss something else.

As a lady who likes hockey, you have to deal with things like being called a; puck slut, puck bunny, puck fuck, hockey whore, etc. As much you can know about hockey, there will always be some guy sneering at your presence at a game, wondering your intentions. We either showed up to the game in too much make up or not enough and we look like just one of the guys. Really, it’s not fair. I am just like you, I toss my sweater on before games one sleeve at a time. The only difference is that I put lip gloss on after that.

*=Title taken from a post over at Q-Girl’s site. It truly is the best pick line ever.




Thanks for the legacy, Leitch

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